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Services
Clarity Consultations
SUMMARY
Get ready for some white boarding! In our 2-day intensive we'll tee up the right conversations and decision points for you to move forward with clarity. We believe that brand clarity is the unifying foundation behind all good organizational decisions and progress. You’ll learn to infuse clarity into every decision so that you’re always advancing your mission. This experience will help you hone your understanding of who you are as an organization, where you are going, and how to get there. Topics include:
Consultation Tracks Include
- CORE IDENTITY DEVELOPMENT
- TARGET PERSONA RESEARCH AND DEVELOPMENT
- UNIQUE DIFFERENTIATOR DISCOVERY
- UNPACKING YOUR WHY
- BRAND VOICE DEVELOPMENT
- BRAND STRATEGY
- CHANGE STEWARDSHIP
Strategy Roadmaps
Strategy Roadmaps
Strategy
Roadmaps
strategy roadmap
SUMMARY
Have you ever experienced “decision fatigue?” Do you ever wish you had a framework in place that ensures everything your team does is always contributing toward the bigger picture?? *Enter* Resonate Strategic Roadmaps. Our strategy roadmap process takes you from top level thinking to granular action steps so that your team knows exactly what to do, when to do it, and why.
Roadmap Tracks Include
- MARKETING STRATEGY
- LAUNCH STRATEGY
- EVENT PRODUCTION STRATEGY
- MAJOR MILESTONE CELEBRATION STRATEGY
branding & creative
BRANDING
& CREATIVE
branding & creative
VISUAL IDENTITY DEVELOPMENT
SUMMARY
This can include a brand new logo, a brand refresh, or brand maturation. We also include campaign or event identities in this category. Our approach just works. Some of our clients have come to us after struggling for two years with other agencies, and we delivered a result they were delighted with in just two months. The magic is in gaining true understanding before ever putting pen to paper. A cool and trendy logo isn’t too hard to make, but a clarity-rooted visual identity requires real expertise, and ultimately makes a significant difference in how your target personas experience your organization.
website DEVELOPMENT
SUMMARY
A stellar digital presence represents one of your most strategic investments in a crowded digital space. The end result of our process is excellent and targeted user experience. We start with site architecture, then move in sequence to content, design, proofing, development, punchlisting and Go Live—and let us just say, this sequence WORKS!
Brand Expression and Asset Design
SUMMARY
Too often we see organizations spend real money on their logos, but then send all other creative through an inexperienced designer, resulting in stale or inconsistent brand expression. It’s easy to forget the logo is only one (albeit critical) element in your larger brand identity. Our brand design builds upon the foundation of your logo, with elements, colors, and treatments that further reinforce your DNA. We toe the line between stewarding the brand while pushing it to keep it fresh.
Common deliverables include:
- Brand Standards Guides
- Signage
- Keynote presentations
- Pitch decks
- Annual reports
- Swag (journals, calendars, tees, etc.)
- ICONS
Environmental and Spatial Design
SUMMARY
Renovating your church building? Expanding your ministry offices? We’ll come alongside your architecture and construction plans, taking them to the next level by intentionally designing the spatial and environmental experience (with a particular focus on the guest experience) for optimal human interaction and engagement. We start with our proven and proprietary process for mapping out a creative plan, help develop budgets and timelines, then move to creative design and implementation. Resource stewardship and deeper, more meaningful engagement with the people you are called to serve drives every decision we tee up for you.
Common
design areas include:
- Specialty Lighting
- Dimensional signage
- Dimensional creative elements such as wall installations
- Non-dimensional creative such as paint palettes
- Furnishings
- Technology integration
- Coordination with fabrication and installation vendors
Conference and Event Production
SUMMARY
Hosting a conference? Developing a brand experience at a tradeshow? Our team is uniquely positioned to provide a turnkey ideation, design and production partnership. We bring a combination of strategic thinkers, experience designers, creative magicians, and project management ninjas. Our decades of experience in signage and fabrication ensures our designs don’t just look cool on paper, but come to life in a way that connects. We have various preferred tech, printing, and fabrication vendors but are also willing to work with your vendors.
Promotional Video Production
SUMMARY
Video has become one of the most powerful digital communication mediums, especially when showing the faces behind your brand. Video builds human connection and trust for deeper engagement.
For Promotional videos, we can solve your video needs in a variety of ways: from sending our video crews to you or working with the footage you provide. For Content videos, we can host you in our Resonate Studios to create your talking head style content videos. This is a great option for thought leadership or online courses.
Common deliverables include:
- Motion design
- Opening and closing bumper elements
- Custom scoring
- Voice over
- B-roll
- And more!
